Essential PR tool – ask for audience feedback

March 4, 2009

Have you considered asking your audience what is important to them? This is a key point from a PR perspective: opening up conversations with customers and stakeholders will always reap rewards.

Blogging further assists this end.

There has been an ongoing advocacy of blogging from KickStart Comms for many reasons – thought leadership, transparency, driving forward existing and new customer relationships, managing PR crises via blogging, forming niche markets through blogs, low-risk product and service testing, reputation building, demonstration of expertise….the list goes on.

For a great introduction on the key elements of blogging for a discerning audience, check this great post.

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